KaptiInternal project Luxury
Prepare a client appointment in 2 minutes, with an assistant designed by the sales associates
Twenty minutes spent rereading a client history before each appointment. A clear brief, in three languages, that leaves the relationship to the sales associate.
- Sector
- Luxury
- Typical engagement
- 6 weeks
- Indicative budget
- From €24,500 excl. VAT, research on quote
- Proposed team
- 4 leads from the collective
- Services
- UX Research · AI Product Sprint · AI Screen Audit (AI Act)
Internal project, carried out among members of the collective to explore the luxury sector. This is not a client engagement: “Atelier Sévane” is a demo brand.
Context
The need we imagined, based on what we hear in the sector:
Our sales associates spend around twenty minutes rereading a client’s history before a private appointment. Headquarters wants AI. The boutiques are afraid of losing what defines the house: the relationship.
Typical client: A leather goods house present in Paris, Tokyo and Seoul, where the in-store relationship matters as much as the product.
The challenge
- 1
The relationship stays human
The assistant prepares; it doesn’t recommend in place of the sales associate. Each suggestion says why it appears.
- 2
Sensitive client data
Access limited by boutique, no payment data, no automated profiling without oversight, GDPR compliance in every country.
- 3
Three languages, one standard
Brief in French, English and Japanese, with the same editorial care as the house itself.
The engagement we would run
Typical 6-week engagement
Here’s how we would run this engagement for a real client. The screens and demo below were produced during the internal project.
- 1
Research · Weeks 1 and 2
Immersion in 3 boutiques in Paris and 2 in Tokyo, 15 interviews with sales associates and boutique managers.
- 2
Design · Week 3
Appointment schedule, preparation sheet (key moments, preferences, pieces owned, occasions), reasoned suggestions.
- 3
Development and testing · Week 4
History summarized by a language model, in FR, EN and JA, tested with 6 sales associates on iPad.
- 4
AI Act audit · Weeks 5 and 6
Transparency, human oversight, log of dismissed suggestions, remediation plan.
The team we would bring in
4 leads, one role each
Vincent Pedemonte
Engagement lead
Romain Peltier
Research and product design
Thomas Thévenet
UI and art direction
João Da Silva Marly
Front-end and design system lead
The screens
Appointment schedule. The sales associate’s day, with the reason for each client’s visit and the estimated preparation time.
Preparation sheet. Key moments, preferences, pieces owned and upcoming occasions, summarized in a few lines.
Reasoned suggestions. Three possible pieces, each with its reason. The sales associate chooses, dismisses, or doesn’t bring it up.
Interactive demo
You’re a sales associate in a boutique
Before an appointment, a brief summarizes the client and suggests pieces, in their language.
Your turn
- 1Choose a client
- 2Change the brief’s language
- 3Dismiss a suggestion that doesn’t fit
Prepare an appointment
Demo clients. The brief changes language; the sales associate can dismiss a suggestion.
Reasoned suggestions
Target outcomes
- Time to prepare an appointment · Goal: from 20 to 2 minutes
- Adoption by advisors · Share of appointments prepared with the tool
- In-store customer satisfaction · Tracked per pilot store
What the client would receive
- Research synthesis, Paris and Tokyo
- iPad mockups
- Working multilingual version
- AI Act report and usage rules
- In-store pilot plan