Delivered project Moofize · Healthtech
The dashboard connecting the healthcare industry with doctors
Moofize, backed by Bpifrance and La French Tech, entrusted us with designing its dashboard and building its marketing website.
- Status
- Project delivered in 2023
- Client
- Moofize
- Sector
- Healthtech
- Year
- 2023
- Services
- UX research, product design, Webflow development
- Deliverables
- Dashboard, marketing website

Context
Moofize connects the healthcare industry (sales reps, medical representatives, pharmaceutical reps) with healthcare professionals (doctors, vets, pharmacists, facilities). The dashboard is the core of the product.
The challenge
Two audiences with opposite expectations. Industry was losing time arranging appointments. Healthcare workers faced an organizational burden that ate into the time spent with patients.
Our approach
- 1
Research
Discussions with the Moofize teams to understand the pain points of both audiences.
- 2
Dashboard design
Users and filters, sign-up validation, subscriptions and trial periods, facilities, reports. Each journey iterated with the team.
- 3
Marketing website and development
Home, sector-by-sector presentation, pricing. Built on Webflow by Meril Banzouzi so the team can edit its content on its own.
Results
- 2audiences brought together in a single interface
- Jan. 2023first version delivered, with its documentation
- Webflowmarketing website editable without a developer
A dashboard structured around the key journeys (account validation, subscription, matchmaking) and a marketing website the team runs on its own.
Who did what
Romain PeltierUX research and journeys for both audiences, doctors and industry
Thomas ThévenetDashboard interfaces
Vincent PedemonteProduct scoping and follow-up with Moofize
Meril BanzouziMarketing website development on Webflow
João Da Silva MarlyFront-end integration and documentation of the first version
The delivered screens



What if we did it again today?
Kapti idea, not commissioned
Moofize did not commission this follow-up: it is what we would add if we took the product on today. An assistant for both of its audiences, the compliance team and doctors.



The planned safeguards
- Account validation stays human
- Sourced summaries, with no promotional content
- Automated checks that are viewable and logged